Exactly about Dangerous Liaisons: is everybody doing it online?

Principal Findings

  • As much as one-in-three individuals are dating online
  • Individuals move to internet dating for many different reasons – 48% do so for enjoyable, though some search for more relationships that are meaningful one-in-ten are simply just seeking intercourse (13%)
  • People share information with other people too effortlessly if they are dating online, with one fourth (25%) admitting they share their full title publicly on their dating profile. One-in-ten have actually shared their house target, together with exact same quantity have actually provided nude photos of on their own because of this, exposing them to risk
  • Despite the fact that lying the most hated aspects of internet dating, 57% of online daters lie to one another, faking a selection of characteristics such as for example their names, marital status, location and appearance
  • Individuals are worried with regards to their safety once they date online, with a few associated with the primary concerns involving concerns they use for online dating becoming infected and 61% are concerned about their data being stolen or leaked from the dating app or service itself about IT security – for example, 63% are concerned about the device
  • These issues are well-founded – 55% have seen some type of danger or issue while dating online. And, people who utilize online dating sites are two times as prone to experience an IT security event than individuals that don’t (41% vs 20%), mainly due to their increased amount of online task generally speaking
  • Protection can be problem for individuals that indulge in internet dating. Simply 27% of on line daters utilize a safety answer to protect their unit and 16% do very little to guard on their own as they see no danger


Digital technology, particularly smart products, have changed numerous areas of our culture, including exactly exactly how individuals meet each other and establish relationships – intimate or elsewhere.

Attitudes towards dating apps and solutions have cultivated progressively more good in the last few years. Testament for this reality, when Pew analysis Centre first questioned People in the us about internet dating in 2005, simply 44% stated the experience is an excellent solution to fulfill individuals, therefore the bulk thought it absolutely was an undesirable alternative to striking up relationships within the world that is‘real. However the means we communicate, meet and express our love changed considerably since that time, as soon as Pew analysis Centre repeated the analysis a decade later, the quantity that considered online dating sites to become a way that is good of individuals had grown to 59%.

It’s clear that technology has a key part to play in this change how we conduct our relationships is changing, and. Folks are not just embracing their products to function, store, and play, but to control their individual everyday lives and relationships too.

Internet dating has become very popular. However with issues rife following incidents like the infamous Ashley Madison breach, along with the procedure inherently needing users to generally share information that is personal it is important to think loveawake about the possible potential risks included. Are online daters giving out an excessive amount of about on their own? Will they be, through internet dating, exposing on their own and their products to harmful individuals – or indeed malware – all too effortlessly?

To comprehend this issue better also to assist users protect on their own when they’re dating online, Kaspersky Lab has undertaken a scholarly research into people’s internet dating habits. The report that is following our findings.


An survey that is online by research firm B2B Overseas and Kaspersky Lab in August 2017 evaluated the attitudes of 21,081 users aged over 16 years old from 32 nations.

This report describes the reactions of 6,458 online dating sites users from 30 for the countries surveyed (responses from participants in Asia plus the UAE have now been excluded) regarding their activity that is online the kinds of products they normally use, the type of information they share, and any issues they might have about online dating apps and solutions.

Information had been weighted become globally representative and consistent, separate similarly between gents and ladies, and never all of the total outcomes from the research have now been one of them report. To request further information please contact Kaspersky Lab at prhq@kaspersky.com.

Shop around. Some body towards you is dating online

Online dating sites provides users because of the perfect spot to fulfill some people that have comparable loves, dislikes and character characteristics in their mind. It improves the probability of a person really liking the person they’re going to meet up with on a romantic date (simply because they can look for people that fulfill certain criteria), and, if you were to think the online dating sites services by themselves, an escalating number of individuals will also be now finding lasting and significant relationships online. Considering all this, possibly it is no surprise our research discovered that up to 32% of individuals are dating online.

Therefore, if one-in-three individuals online are doing it, that is the normal online dater?

Although such a lot of individuals are dating online, our research has unearthed that if you choose to take part, you may be likely to stay in the business of users that meet with the after criteria.

People that date online are most apt to be:

  • 33.8 yrs old an average of
  • Performing full-time (63%)
  • Somewhat almost certainly going to be male than feminine (39% of guys date online vs 25% of females)
  • Device-savvy – they will have around 5 devices that are mobile to your typical 3 per home
  • They have been likely to the office as medium-level supervisors (20%) or perhaps highly qualified professionals such as for instance medical employees, instructors and designers (19%)

Many individuals which can be from the on line scene that is dating young, once the 33.8 normal age implies, with 43% of 25-34 12 months olds using online dating sites services. This tech-savvy generation is most likely embracing online dating sites in an effort to satisfy interesting brand brand new individuals while balancing busy professional life.

Meanwhile, people that course on their own due to the fact mind of a business or business people constitute a interestingly big one-in-ten (11%) for the on the web population that is dating. Interestingly, we additionally unearthed that 31% of men and women which can be hitched or managing someone are utilising online dating sites.

On the web daters are usually to go to apps that are dating solutions from Windows PCs and Android smart phones than virtually any style of device. And, 51% of online daters acknowledge to utilizing a tool they may be putting confidential corporate data at risk by doing so that they use for work to carry out their online dating activities, despite the fact.

A pocket-sized relationship?

So why are these individuals going online to begin up relationships with other people? Definitely, online dating provides all of the capability of which makes it easy and quick to satisfy individuals. Plus, it is an activity that’s available across multiple products, all the time of and night day.

Our research asked individuals why they move to online dating sites and even though half (48%) stated they mostly utilize internet dating for enjoyable, other reasons had been additionally evident, with a few saying these are generally in search of more relationships that are meaningful and around one-in-ten just seeking intercourse (13%).

These findings claim that there clearly was nevertheless a diploma of cynicism round the success of internet dating, with individuals being two times as expected to look for ‘fun’ online, than love (somebody). But, with many individuals switching to internet dating for such a number of reasons, it is clear that the experience is literally permitting individuals to carry their relationships around they go with them wherever.

Sex differences also come right into play. As an example, guys are more likely than females to utilize online dating sites for intercourse (18% vs 5%), whereas people are just as probably be hunting for new buddies.